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NB: This newsletter is published every Monday. Point your browser to www.tayosolagbade.com/sdnuggets to read at least ONE new post added to my SD Nuggets blog on a different category from Tuesday till Saturday (sometimes even Sundays)

in line with this publishing schedule

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1 of 2: PUBLIC SPEAKING – To Achieve SIGNIFICANCE in Success, YOU Need to Resist Corruption! [Feature: Strive Masiyawa’s 5 Part Anti-Corruption Series on Econet Wireless in Nigeria]

Earlier today, Strive Masiyawa posted the first of 5 stories (view here) in his promised series on CORRUPTION regarding his experiences launching Econet Wireless in Nigeria.

The revelations are shocking, yet instructive.

As an expert in your field, if you desire SIGNIFICANCE in success, YOU MUST resist corruption, like Masiyawa has done for decades.

But you don’t need to be rich like him to do it, and still progress in life. I explain based on unique successes I’ve achieved by THINKING up a way around it!

Strive Masiyawa (Founder of Econet Wireless Telecom company) is the FIRST authentically successful African business owner I am consciously aware of, who has OPENLY narrated specific instances in which he has encountered and had to fight corruption.

Most others simply skirt around the subject – or refuse to comment on it at all. They pretend it’s not there, while sometimes either participating in it, or benefiting in one way or another from it.

Yet many such people want you to listen to and accept the advice they give you about succeeding in running your own business in Africa, like they claim to have done.

But they refuse to offer you valuable information and education, to DEAL successfully with CORRUPTION – which most times constitutes the BIGGEST obstacle to success that any entrepreneur has to face, especially in Africa.

I find that to be hypocrisy of the worst kind. And it annoys me that such business persons are in the majority in these parts. I KNOW MANY – some were once clients. Others are relatives.

I say this as one who has shared countless true stories of the stifling effects of corruption on my efforts to breakthrough, for years, as an entrepreneur.

It took taking the drastic steps of focusing on 80 to 100% online income generation and relocating to another country, to get the freedom I needed to begin to flourish.

As Masiyawa’s narratives indicate, corruption is EVERYWHERE.

However, in Africa it’s largely uncontrolled…and in Nigeria, it has simply gone viral!

Consequently, when you are starting up, and what you do requires interacting with others in the African environment – especially face to face – CORRUPTION is a reality you must deal with.

The problem – as many questions posted by young Africans on Masiyawa’s page indicate – is that most people start-up unprepared for the discovery of just how bad it is.

By the time they find out, they are already committed to doing business, and probably in dire straits financially, so that they feel too weak to resist the suggestion that they cut corners.

Masiyawa’s message is that there is a SPIRITUAL dimension to dealing with this problem, which can help ANYONE faced with the dilemma of deciding whether or not to engage in corruption.

I’ve been saying the same thing in many of my past articles in which I’ve shared my own very painful encounters with corruption (at my SMALL level compared to Masiyawa).

I found myself enduring prolonged periods of humiliation unable to fulfil my obligation as a husband and father. All because I would not bend.

My business remained stunted because my attitude towards corrupt advances meant I had LIMITED – very limited – opportunities I could reasonably pursue to earn income, especially via offline channels.

My stubbornness cost me so much. It strained my marriage relationship to breaking point, and caused conflicts with some clients, friends and close relatives who felt I was trying to do the impossible by fighting the system.

But I remained firm in my faith that I could advance without giving in to corruption in any form.

You will need uncommon courage and wisdom, to overcome every encounter you have with corruption

ONLY absolute faith in your Creator and  a willingness to persist perpetually in working hard to find creative ways to progress in spite of CORRUPTION induced adversity, will enable you succeed.

Read below, a comment (click here to view it on Facebook) that I shared on Masiyawa’s page as my contribution on 1st October 2015…

It offers insights into the mindset you can adopt in dealing with corruption, even if you lack resources like those used by the Zimbabwean billionaire to fight back (click here to read the post I responded to):

Regarding what I said above, about moving to another country, it was Benin Republic.

As I’ve said in past articles, I did NOT go there to look for clients or business. No.

Instead I did so to access steady power supply and a saner environment, devoid of annoyances to achieve my goal of building my brand online so that I would no longer need to meet prospects face to face to sell my products and services.

For over 2 years, from late 2010 till early 2013 I had tried to do just that while still based in Nigeria.

But VERY poor power supply and consequent hefty DAILY expense on generator fuelling and maintenance, on top of high living costs made it impossible for me to invest the quality of effort and volume of time I needed to do anything tangible.

In contrast, between 1st April 2013 when I arrived in Cotonou and the end of the year, I was able to work most days virtually round the clock, to the point that my web marketing began generating powerful sales leads, 50 to 60% of which I was able to convert to sales.

Guess what? Over 80% of those sales were to Nigerians living in Nigeria, who sent payment via my bank account.

The icing on the cake was that I ended that year on a high by getting paid by an International NGO to write an Agribusiness case study paper based on one of the products I sell to Farm CEOs within and outside Africa: the Excel-VB Ration Formulator.

To this day (indeed this morning!) I continue to record such online sales that afford me the peace of mind and convenience that I NEVER enjoyed when I had yet to put in place the Web Marketing System I setup on relocating to Benin.

Now that my 24-7 leads generation system is in place, I am able to earn income regardless of where I am. I do NOT need to meet anyone face to face.

That means LESS contact with corrupt individuals – at least as far as doing what I do for a living goes. In other areas, where and when I do encounter them, I resist them as is my habit.

In case you wonder, the core of a Web Marketing System that makes it generate sales leads via search engines and other online platforms for you, is YOUR CREATION OF USEFUL INFORMATION AND EDUCATION in as many formats as possible, for consumption by people that fit your target audience profile.

Creating such content requires LOTS of thinking, with a focus on problem solving for those you wish to sell to.

I could not do that with any degree of consistency back then in Nigeria: It cost too much money and effort. When I got to Benin, I was able to work online from 8a.m round the clock till close to midnight, even beyond, where some café’s permitted it. I only took breaks to rest while eating.

That was a brutal period!

I pushed myself to the limits, adding more web marketing content to my online presence until it reached “critical mass” and began to produce repeat leads.

Today, I continue creating new content almost DAILY, but it now takes me MUCH less effort than it used to, because I have gotten so proficient at it that I do it almost without conscious effort i.e. spontaneously.

The point I’m making by sharing the above details is that since I lacked the resources Strive Masiyawa had, I had to THINK up a different way of doing what I wanted to do, that would make it UNNECESSARY for me to accept the corrupt ways of others!

It was not easy, and it did not happen overnight…

BUT I succeeded eventually, and today, I am better off as a result.

No one can dictate to me, or demand that I give him/her any form of gratification to get paid for what I sell. I would simply laugh in his/her face.

The way I have positioned myself makes it IMPOSSIBLE for anyone to do that to me.

It’s either you see what I offer via my Web Marketing System, and decide you want it badly enough to send payment, or you move on.

I won’t even know you were there unless you send me an email or call my number.

And if you do either, the system I employ in responding to enquirers will QUICKLY make it obvious there is no room in my space for nonsense of that kind.

A Point to Note: Today when I say I sell my custom Excel-VB software and physical books online, as an African living in Africa, people readily accept it because they SEE evidence of it…BUT I did not enjoy such acceptance at the start!!

You see, when I began trying to earn income without going out anymore, using the web as my main marketing platform, to sell what I used to sell offline, virtually EVERYONE I told, or who knew about it told me it could not work.

Their argument was that Nigeria/Africa was NOT ready for it.

And they often said it with relentless emphasis!

The same people now see me doing it daily, and succeeding MORE than I ever did when I drove my battered car around all over Lagos, visiting prospective clients for possible projects!

Hopefully, that tells you something about the wisdom of taking too much advice, when you’re trying to break new boundaries.

What you can see, most people will likely be unable to see!

Final Words: To free yourself from the annoyance of corruption and those who engage in it, you MUST invest quality time to THINK UP a solution for yourself like I did.

It does not matter what you do, so long as you have FAITH in the Creator, you can always find a way around corruption.

He will guide you to discover what will work for you, like He did for me.

In fact, forget about me: He will do it for YOU, like He did it for Dr. Strive Masiyawa!

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This newsletter (which I use to promote Burt Dubin’s Speaker Mentoring Products/Services) serves

experts-who-speak. Starting – Monday 13th April 2015 – it MORPHED in name and content served, to a 2 part Speaking/Web Marketing IDEAS newsletter, to better serve them.

You just read the “Public Speaking IDEAS” part above. What follows below is the “Web Marketing IDEAS” part.

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Burt Dubin works with people who want to be speakers, and with speakers who want to be masters. Click here to visit his website NOW and submit a contact form message telling him what challenges you’re facing, and how

you’d like him to help you. Tell him I sent you, and you’ll get a pleasant surprise offer from him.

Burt Dubin’s monthly Speaking Biz Strategies Letter

[Signup & get a 7-Part Email Course on “How To Succeed And Get Paid As A Professional

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2 of 2: WEB MARKETING: To Achieve Sustainable Success, Closely Monitor News About Current Affairs and

Politics! [FREE MP3 DOWNLOAD]

“If you want to achieve sustainable success in business (especially in a volatile market place like Nigeria), it’s in your best interest to develop interest in

current affairs and politics, because those are the two key ingredients that really keep this country from having a stable sociopolitical climate.
And for as long as that stable sociopolitical climate does not exist, every person running a business will probably have to sleep with one eye open.” – Tayo K.

Solagbade

It’s FREE for all my Web Marketing/farm business clients, and ALL members of my Inner Circle as well as for ALL subscribers to THIS newsletter.

If you are not yet ANY of the above, just send me a message here to let me know.

If you want me to send you the full MP3 recording, just say so in your message.

NB: If you’re already a client or subscriber, email me via tayo at tksola dot com and let me know you want it

Alternatively, click here to request the FREE MP3 DOWNLOAD.

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Question: But who is Burt Dubin, and why do I (Tayo K. Solagbade) think you should you learn from

him?

Answer: Burt is a 3 decade veteran in the professional speaking business. After achieving top level cross continental success as an

expert-speaker, he has established a reputation for mentoring some of the highest paid speakers in the world. He owns SpeakingBizSuccess.com, SpeakingSuccess.com and BurtDubin.com.

Burt helps those he mentors (experts-who-speak) to Position, Package, Promote, and Present* themselves successfully to clients (*He calls

them the 4Ps). That’s why it’s no surprise that on Burt’s website, considerable space capital is devoted to useful business marketing articles as well as products.

It might also interest you to know that MANY years back, Burt established himself as one of the best marketing minds in the world. To really put this FACT in

proper perspective, I’ll provide more specific details in form of an example.

A few years ago, Burt contributed an article to a powerful publication titled “The Most Effective Articles Ever – By The World’s Top Marketers“. That 574 page ebook features timeless marketing advice from 71 of the world’s top marketers – including Jack

Trout, Joe Vitale, Yanik Silver…and Burt Dubin.

That’s ample proof that (in addition to Public Speaking), Burt would be a great resource to learn business marketing from!

Full Disclosure: I represent Burt as Sole Agent for his products/services, which means if YOU buy from him, I get paid.

But that’s NOT the main reason I represent and recommend him. I have benefited in many ways by learning from Burt. Through his writing, his audio recordings,

and from directly relating with him.

Before we teamed up in 2011, I’d been studying his work and adapting it to succeed in my work from way back in 2002. It does not matter what part of the world

you’re in. If you know how to adapt them to suit your peculiar local needs, Burt’s ideas and strategies WILL work for you. I am living proof of it!

That’s why I never tire of CONFIDENTLY recommending him to others.

If you need help putting the ideas shared above to use, let me know HERE.

Click here to tell me which of Burt’s speaker mentoring products or services you are interested

in.

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Learn about Burt Dubin’s speaker mentoring products (books, audios etc) below…

If you need help purchasing ANY of Burt’s products (like “Presentation

Magic”), call me on +229-66-122-136 (in Benin Republic, my base) or +234-803-302-1263 (in Nigeria)  or email tayo@tksola.com

Have a great week :-))

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